Blog Promotion - Non-traditional Techniques

nesher's picture
Top Contributor

In my previous posts I offered many marketing approaches to the blog promotion with no financial investments. To close the session, I will briefly review several items that were not reviewed in the previous posts for different reasons. Among them:

1. Posting on UseNet. Usenet is one of the oldest computer network communications systems still in widespread use. Dropping the seeds of the announcement for your Blog might give a boost to the site exposure.

2. Applying for Web Site Awards. Getting Best Blog Award in the featured category is a good way to show on the site, how good your Blog is, and also expose your site in the new niche. There are multiple online sites giving away the awards, you can easily find them through the search. I will mention just three of the top related sites:

Bloggers Choice Awards: http://www.bloggerschoiceawards.com/

The Weblog Awards: http://weblogawards.org/

Webbie Awards: http://www.webbyawards.com/

3. Submitting Blog to Design Galleries. The biggest list of the Design Galleries I could find online has been offered by Web Design Blog (99 sites in the body of the post, and more in the comments).

Link: http://webdesigngalleries.wordpress.com/2007/05/05/a-complete-list-of-we...

4. Interview Well-known Person. Arrange interview with someone well known in your industry, your marketing niche, or your local community. This interview will bring acknowledgement of your abilities to bring the newsworthy original material and will generate additional traffic to your Blog through the link from the interviewed person Blogs or Websites, since people tend to link back to their interviews.

5. Offer Contests. Organized contests will improve your reputation in the Bloggers community and will enhance your readers’ participation in your Blog activities. As you do that, utilize its marketing potential in full. For example, interview the contest winners and nominees, get their testimonials for your site, post related Press Releases, etc.

6. Participate in Meme Games. A meme is an idea transferred from person to person, from Blog to Blog like a virus. How does meme work? One Blogger is proposing idea like "Hey, let's post three facts about yourself that nobody knows yet!" He is forwarding it to his fellows Bloggers, tabbing them, and the game start its online brief, but bright, life with many people involved in the chain, until it dies down by itself or replaced by the new memes.